Green Building And Remodeling

Green Building and Remodeling PDF
Author: Eric Corey Freed
Publisher: For Dummies
ISBN: 9780470414347
Size: 58.53 MB
Format: PDF, ePub, Docs
Category :
Languages : en
Pages : 64
View: 1591

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Your hands-on, practical guide to the materials and construction methods of green building Want to build responsibly and help preserve the environment? This friendly, step-by-step guide introduces you to key facets of green building and remodeling, from looking at long-term costs to working with green professionals to reducing energy and water use. Open the book and find: The benefits of going green Green material substitutions Where to locate green professionals Ten green things you can do in your home today

Marketing For Dummies Uk Edition

Marketing For Dummies  UK Edition PDF
Author: Gregory Brooks
Publisher: John Wiley and Sons
ISBN: 111997464X
Size: 46.31 MB
Format: PDF, Kindle
Category : Business & Economics
Languages : en
Pages : 224
View: 648

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Smart marketing techniques to get your business noticed Packed with practical advice from a team of industry experts, this readable guide features all the latest tools and techniques to help you connect with new customers and retain existing ones. From choosing the right strategy and preparing a marketing plan, to igniting your imagination and producing compelling advertising, you'll be creating a buzz and increasing profits in no time. Plan your marketing strategy and maximise your success - make use of a wide range of resources to research your customers, competitors and market, position your business and prepare a powerful marketing plan Create successful advertising and promotions - explore your options for cost-effective advertising, produce press and print ads, design signs and posters and create ads for TV, radio and online Expand online with the latest e-marketing tools - spread your message with viral marketing, make the most of search engines, get mobile with your marketing and harness the power of social networking Connect with your customers - create a brand identity, design eye-catching packaging, price your products to maximise your sales and provide first-class customer service Open the book and find: Up to date information on all the latest marketing innovations Clear guidance to help you plan your strategy Advice on making the seven Ps work for you Tools and techniques to maximise your marketing impact Information on using direct marketing and PR Guidance to help you stay on the right side of the UK data laws Top tips for saving money in marketing Learn to: Research your market and find out what your customers really want Choose the right marketing strategy for your business Prepare a practical marketing plan Use the latest marketing tools and techniques

Advertising For Dummies

Advertising For Dummies PDF
Author: Gary Dahl
Publisher: John Wiley & Sons
ISBN: 1118068092
Size: 29.64 MB
Format: PDF
Category : Business & Economics
Languages : en
Pages : 336
View: 2347

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So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo? The world of advertising can seem like a daunting place—but it doesn’t have to be. Advertising for Dummies coaches you through the process and shows you how to: Identify and reach your target audience Define and position your message Get the most bang for your buck Produce great ads for every medium Buy the different media Create buzz and use publicity Research and evaluate your competition Advertising for Dummies offers newbies a real-world look at the ins and outs of advertising—from online and print to TV, radio, and outdoor formats—to show you how you can easily develop and execute a successful campaign on any budget. Plus, you’ll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.

Small Business Marketing For Dummies

Small Business Marketing For Dummies PDF
Author: Barbara Findlay Schenck
Publisher: John Wiley & Sons
ISBN: 1118054458
Size: 56.91 MB
Format: PDF, ePub
Category : Business & Economics
Languages : en
Pages : 384
View: 5281

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Having your own business isn’t the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today’s competitive environment, strategic marketing is essential. Small Business Marketing For Dummies, Second Edition is updated from the original version that won rave reviews and inspired thousands of small businesses on their way to becoming big businesses. Updates include more information on online marketing, a whole new section on getting and keeping customers, new cost-effective, fast-acting ideas for instant impact, and more. The book covers: Marketing basics that prepare you to rev up your business and jumpstart your marketing program Information to help you define your business position and brand Advice on bringing in professionals A quick-reference guide to mass media and a glossary of advertising jargon How-tos for creating print and broadcast ads that work Ideas for getting the word out without advertising, including information on direct mail, brochures, publicity, promotions, and more Ten steps to follow to build your own easy-to-assemble marketing plan With pages of ideas for low-cost, high-impact marketing from author Barbara Findlay Schenck, a marketing consultant with more than 20 years experience with clients ranging from small businesses to Fortune 500 companies, Small Business Marketing For Dummies, Second Edition helps you reach and keep new customers. Whether you’re running a home office, a small firm, a family business, a nonprofit organization, or a retail operation, you’ll discover how to: Custom design your own marketing program Create effective marketing messages Produce marketing communications that work No matter what field you’re in, Small Business Marketing For Dummies, 2nd Edition will help you make your dreams come true. If you buy it, read it, and implement some of the marketing strategies discussed, customers will come.

Web Tv For Dummies Quick Reference

Web TV For Dummies Quick Reference PDF
Author: Renée Gentry
Publisher: For Dummies
ISBN: 9780764506987
Size: 37.10 MB
Format: PDF, ePub, Docs
Category : Computers
Languages : en
Pages : 220
View: 4459

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This one-stop guide offers easy-to-understand tips and shortcuts for installing and enjoying the fast-growing Internet system that allows people to surf the Web on their television screen. The book provides concise answers and information on the latest Web TV technology as well as advice on browsing, search engines, e-mail, WebPIP, TV Crossover Links, and much more.

Fundraising For Dummies

Fundraising For Dummies PDF
Author: John Mutz
Publisher: John Wiley & Sons
ISBN: 0471784362
Size: 37.28 MB
Format: PDF, Kindle
Category : Business & Economics
Languages : en
Pages : 366
View: 3062

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Dreamweaver 4 For Dummies

Dreamweaver 4 For Dummies PDF
Author: Janine Warner
Publisher: For Dummies
ISBN: 9780764508011
Size: 48.60 MB
Format: PDF, Docs
Category : Computers
Languages : en
Pages : 408
View: 6397

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This easy-to-use guide is designed to make creating a Web site more intuitive and efficient. Filled with practical tips and easy-to-follow, step-by-step instructions, this book will your secret weapon in the race to design beautiful and functional high-end Web sites. When it comes to the most advanced HTML features, such as Dynamic HTML and Cascading Style Sheets; this book really shines by making it fun and easy to add animations, rollover effects, and multimedia to bring any site to life. Dreamweaver 4 For Dummies includes all of this and special Fireworks coverage.

Facebook Marketing F R Dummies

Facebook Marketing f  r Dummies PDF
Author: John Haydon
Publisher: John Wiley & Sons
ISBN: 3527708235
Size: 35.46 MB
Format: PDF, ePub
Category :
Languages : de
Pages : 326
View: 5914

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Wer erfolgreich für sein Unternehmen werben will, darf Facebook in der Marketing-Strategie nicht vergessen. Eine Unternehmensseite bei Facebook hilft Ihnen, Ihren Kunden dort zu erreichen, wo er am liebsten ist. Dieses Buch zeigt, wie Sie eine Facebook-Marketing-Strategie eintwickeln, eine ”Fanpage“ bei Facebook erstellen, eine Facebook-Community aufbauen und wie Sie mit Ihren Fans kommunizieren. Außerdem gehen die Autoren darauf ein, wie Sie mit Facebook-Advertising eine Werbeanzeige schalten und wie Sie mit den Analyse Tools von Facebook überprüfen, wie oft Ihre Seite besucht wird. Werden Sie mit Ihrem Unternehmen Teil der Facebook-Welt und genießen Sie Ihren Erfolg.

Netzwerke F R Dummies

Netzwerke f  r Dummies PDF
Author: Doug Lowe
Publisher: John Wiley & Sons
ISBN: 3527802983
Size: 33.18 MB
Format: PDF
Category : Computers
Languages : de
Pages : 510
View: 6167

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Dieses Buch hilft Ihnen bei der Installation, Konfiguration und Administration Ihres ersten Netzwerks, ganz egal, ob Sie es zu Hause oder beruflich einrichten. Doug Lowe unterstï¿1⁄2tzt Sie bei der Auswahl des Betriebssystems, bei der Verlegung der Kabel und bei der Installation des Serverrechners und der darauf laufenden Software. Und dann geht es ran ans Netz: Benutzerkonten einrichten, Datei-, Mail- und Webserver konfigurieren, Mobilgerï¿1⁄2te integrieren und vieles mehr. Und natï¿1⁄2rlich kommen auch die Themen Backup, Sicherheit und Leistungsoptimierung nicht zu kurz. Das Buch hat den Fokus auf Windows-Servern, geht aber gelegentlich auch auf die Alternativen Linux und Mac OS ein.

Erfolgreich Auf Instagram F R Dummies Junior

Erfolgreich auf Instagram f  r Dummies Junior PDF
Author: Sonja Karmann
Publisher: John Wiley & Sons
ISBN: 3527825355
Size: 16.54 MB
Format: PDF, ePub
Category : Juvenile Nonfiction
Languages : de
Pages : 136
View: 4859

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Du möchtest mit deinen Themen viele Menschen erreichen? Du hast Spaß daran, dich zu präsentieren, zu zeigen, was du kannst, was du machst, was du gern hast. Du möchtest dir Taschengeld dazu verdienen, hast aber keine Lust darauf, Zeitungen auszutragen? Instagram ist einer der besten Kanäle, um ohne Kosten ein Ein-Personen-Unternehmen zu starten. In diesem Buch erfährst du, wie du Follower "gainst", warum Engagement so wichtig ist oder warum der Algorithmus eine große Rolle spielt. Bestens geeignet für Kinder und Jugendliche ab 12 Jahre.

Golf F R Dummies

Golf f  r Dummies PDF
Author: Gary McCord
Publisher: John Wiley & Sons
ISBN: 3527646167
Size: 69.18 MB
Format: PDF, ePub
Category : Sports & Recreation
Languages : de
Pages : 360
View: 6982

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Viele haben noch nie einen Golfschläger in der Hand gehabt und haben trotzdem vor, sich auf den großen grünen Platz zu wagen. Viele wollen einfach nur ein guter Golfer werden und die Spieltechnik verbessern. Der erfahrene Golfer Gary McCord bringt die Leser mit diesem Buch, unabhängig vom jeweiligen Stand, auf eine neue Stufe des Könnens. In "Golf für Dummies" wird der Lernprozess auf dem Weg zum echten Golfer Schritt für Schritt nachvollzogen. Das Buch lässt auch das Drumherum, das die Leser neben den üblichen Regeln noch wissen sollten, nicht außer Acht: von den Golfregeln über die Ausrüstung bis hin zu Tipps, wie man den Golfclub findet, in dem man sich wohlfühlt. Vom ersten Griff zum Schläger über die grundlegende Technik bis hin zum Spielen im "Bunker" sowie anderen besonders schwierigen Bedingungen. Ein kleines Lexikon mit typischen Golfbegriffen rundet das Buch ab.